The International HUG Foundation

New Website Debuts

We are very proud to announce the re-launch of i.HUG Foundation’s website, The new site features the organization’s latest news and other need-to-know content, along with images and stories from the project intended to inspire a closer connection with i.HUG’s global village of supporters.


The site was developed pro bono by Feref Limited (, a London-based marketing agency. Anna Thackeray, a Feref employee, visited i.HUG’s school in Uganda to volunteer. When she came back home, she was motivated by the organization’s work and wanted help make a lasting change. Her colleagues eagerly joined her in the major task of overhauling an outdated site to ensure that it communicated the promise and hope that Anna saw on the ground in Uganda.


First launched in 2006, i.HUG’s website had not been updated in several years and, therefore, couldn’t capture and communicate the important work being done by the organization. However, as a largely volunteer-run organization with limited resources, it was constrained in undertaking this major project.


However, Feref donated a considerable amount of employees’ time—experts in their field—to not only develop the site, but ensure that it was clear, compelling, and reflected i.HUG’s unique holistic approach to child development by working closely with our team. The team worked hard to complete the task and became totally involved—the group even sent a donation of supplies and treats during the holidays to let the students know that they were thinking of them.  


We are extremely grateful for the help and appreciate the many people who made this possible: From Feref, Anna Thackeray who without her passion for i.HUG and thoughtfulness to get Feref involved, this wouldn’t have happened; Hannah Gibson who took on the task of project managing their team to get the job done efficiently; Christian Costa for the beautiful design; developer Negin Rostasalehi for bringing the site to life – plus Felix Middleton, Stuart Wakeman, Danielle Martindale, Malcom Riley, Ricky Grimaldi and Chris Moore for also lending their support. In addition, i.HUG would like to also thank Lynn Serra, for overseeing this project and for her creative direction, and Sabrina Veksler, for helping i.HUG through the transition.